Read how leading coffee roasters leverage the ROEST sample roaster to maximize coffee's potential and develop production profiles, plus a straightforward strategy for flavor exploration.

Competing in the World Coffee Championship (WCC) is no small feat. It requires meticulous preparation, including careful coffee selection and precise roasting. For Kamila Chobotova, Alexander Monsen, Mariam Erin and Martin Wolfl, the ROEST Sample Roaster played a crucial role in their journey to the world stage. This is how the ROEST helped them excel in the competition.

Mercanta: “Coffee is a core component of many developing nations’ livelihoods, and we as importers have the ability to support and sustainably improve these communities. By connecting with producers, roasting, and sampling their coffee, we hope to give them a steppingstone into premium markets. Assessing quality with the right tools, such as the ROEST, allows us to achieve these goals within each of our offices.”